This page summarises the license that ships with every Content Loop Studio engagement. The legal binding is the executed Master Services Agreement and Order Form signed at contract start; this page is a non-binding description for prospective customers to understand the model.
If you have specific legal questions, raise them on the discovery call or with your counsel before signing.
In plain English
You get a tenant. Content Loop Studio runs as a multi-tenant platform. Your contract grants you the right to one tenant (or more, for Scale tier), with structural isolation from all other tenants.
The software is closed source. You don’t get the platform source code. You get the running service, configuration files for your tenant, access to your own data, and direct support from the founder during the founding cohort phase.
The output is yours. Every draft Content Loop Studio produces, every blog post that ships, every AEO snapshot — all of that output is your intellectual property. Content Loop Studio has no claim to the content the agents produce for your business.
Your data is yours. Your tenant configuration, your brand voice doc, your indexed site corpus, your AEO snapshots, your Search Console / GA4 data flowing through tools — all yours. Content Loop Studio processes it to deliver the service and does not use it to train models or improve other customers’ results.
The license is term-bound. Annual contracts. The license to use Content Loop Studio is co-terminous with your active service contract. If you don’t renew, your license to access the platform ends — but your data and your shipped blog posts remain yours.
No redistribution. You can’t take the Content Loop Studio bot, the tenant runtime, or any platform code (which you don’t have access to anyway) and offer it to a third party as a service. The platform is licensed to you; it’s not sub-licensable.
No reverse engineering. You can use the service. You can read the documentation. You can not decompile, disassemble, or otherwise attempt to reconstruct the platform from observed behaviour.
The PRDs are public. The product requirements documents and architecture documentation are open on GitHub. Reading them is fine. Implementing them is fine for your own purposes. Distributing a competing service that uses our specific tenant config schemas, prompt structures, or proprietary agent interfaces is not.
Formal terms (summary — not the full MSA)
A full Master Services Agreement (MSA) and Order Form are provided at contract signing. Key clauses:
Grant of license
Content Loop Studio grants Customer a non-exclusive, non-transferable, non-sublicensable license to access and use the Content Loop Studio platform for the Customer’s internal business purposes during the Term, subject to the Order Form’s tier limitations.
Restrictions
Customer shall not, and shall not permit any third party to:
- Copy, modify, or create derivative works of the Platform (the running service, agent code, or supporting infrastructure)
- Reverse engineer, decompile, disassemble, or otherwise attempt to derive the source code of the Platform
- Resell, sublicense, or distribute the Platform to any third party
- Use the Platform to build or train any competitive product or service
- Remove or alter any proprietary notices
Ownership
- Platform IP (agents, code, prompts, configuration schemas, infrastructure, brand) is owned by Content Loop Studio / Charles Green.
- Output IP (drafts, blog posts, AEO snapshots, any content generated by the Platform for Customer’s tenant) is owned by Customer upon generation, with a perpetual royalty-free license back to Content Loop Studio solely to deliver the service.
- Customer data (Search Console / GA4 data, brand voice documents, repo contents, prior posts) remains owned by Customer. Content Loop Studio receives a limited license to process it to deliver the service.
Data handling
- Content Loop Studio processes Customer data on Cloudflare infrastructure (Workers, Durable Objects, R2, Vectorize) per Cloudflare’s published data residency.
- Customer data is not used to train any model, fine-tuned or foundational, by Content Loop Studio.
- LLM provider (Anthropic) terms apply for any data flowing through LLM calls; Anthropic’s data retention defaults to zero training and limited retention. Content Loop Studio does not opt into data sharing with the LLM provider beyond what’s necessary for the call.
- Upon contract termination, Customer data is exported on request and deleted from Content Loop Studio’s systems within 30 days.
Service levels (Operator and Scale tiers)
- Founding cohort: Best-effort support via founder Slack channel. Same-business-day response.
- Operator: Same-business-day response on dedicated Slack; 99% monthly uptime target for the platform infrastructure.
- Scale: SLA defined per contract; typical: 4-hour response during business hours, 99.5% uptime, named technical contact.
Uptime measured against the Cloudflare Workers SLA — Content Loop Studio inherits underlying platform availability.
Term and termination
- Initial term: 12 months from signing, billed quarterly.
- Renewal: automatic 12-month renewals unless either party gives 30 days’ written notice before renewal date.
- Termination for cause: 30 days’ written notice of material breach, with cure period.
- On termination: Customer keeps shipped content (which is in their own GitHub repo). Customer data is exported and deleted per the Data Handling clause.
Founding-rate guarantee
For Founding Cohort customers (first ten), the contracted monthly rate is locked for 24 months from initial signature, regardless of when the cohort closes or when standard rates change. Founding rate persists across renewals up to the 24-month mark.
Liability
Content Loop Studio’s aggregate liability is capped at fees paid in the trailing twelve months. Standard indirect / consequential damages exclusions apply. The exception: gross negligence or willful misconduct, or breach of confidentiality / data obligations, are not capped.
Governing law
Governing law and venue specified in the Order Form. Default: the jurisdiction of Customer’s registered place of business unless otherwise agreed.
This summary is for orientation. The signed MSA + Order Form is the binding agreement. If anything here is unclear or important to your procurement / legal review, please raise it on the discovery call.